(CTN News) – Sara Lamsam, CEO of Muang Thai Life Assurance, has been honored for his extraordinary leadership, vision, and commitment to sustainable business practices. For the third year running, he received the “Thailand Top CEO of the Year 2024” award in the life insurance industry category.
The award, presented by Business+ magazine in partnership with Thammasat University’s Faculty of Commerce and Accountancy, recognizes exceptional organizational leadership in Thailand.
Sara has continued to drive innovation and increase the company’s market share. This year, under his leadership, the company released the “MTL Click” app, which combined all services onto a single platform and received the Business+ Product Innovation Award 2023.
The company also launched “MTL Fit,” an app that provides dynamic pricing for health insurance, and teamed with Line BK to give affordable life insurance to low-income clients and freelancers. These innovations have substantially contributed to the company’s growth, with insurance premiums increasing 14.4% year on year in the first five months of 2023.
Sara Lamsam is the CEO of Muang Thai Life Assurance Public Co., Ltd. (MTL). Mr. Lamsam has over 29 years of expertise and has helped MTL become a Thai life insurance business leader.
Sara Lamsam has taken the lead in enhancing the life insurance business through agile novel ideas, disruptive thinking, and active participation in modifying laws and regulations.
Mr. Lamsam is also a director of Fuchsia Venture Capital Co., Ltd., and has collaborated with the Office of Insurance Commission (OIC) to develop a strategy plan to establish new criteria for a sustainable life insurance business.
He was previously the president of the Thai Life Assurance Association, chairman of the Federation of Thai Insurance Organizations, and managing director of the Life Insurance Fund.
Sara Lamsam has held numerous financial-related posts, including chairman of the Thai Financial Planners Association, advisor to the Society of Actuaries of Thailand, and advisor to the Thai Board of Trade.
He is also passionate about education, working to educate the public about the benefits of life insurance and financial literacy. Sara Lamsam is currently an advisor to the Association of Capital Market Academy and has previously served on the executive council of Thailand’s Young Presidents’ Organization.
He also enrolled in academic programs such as the Advanced Management Program at Harvard Business School and the Director Certification Program at the Thai Institute of Directors Association.